Shopping at the clothing store Abercrombie & Fitch instead of Ann Taylor best illustrates which of the following?
a. differentiation by style or type |
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b. differentiation by location |
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c. |
differentiation by quality |
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d. |
homogeneous products |
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e. |
high barriers to entry |
Shopping at the clothing store Abercrombie & Fitch insted of Ann Taylor is that best example that they choose one alternative over the other which means they felt that the products are Abercrombie & Fitch are best suited for them in some way either by cost, quality , style etc.
Answer: Differentiation by style or type.
Ann taylor is a Women store which will only offers services to women so they must taught to try different styles rather than same types.
Quality of the products are same becuase both are most notable stores in US and the location is also US which states that the only reason will be for differentiation by style or type.
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