Suppose the market for fresh pork is a competitive market. Initially, it is operating at its long-run competitive equilibrium at a market price of $50. Owing to the spread of COVID-19, many people turn to buying frozen meat once a week rather than fresh pork every day. As a result, the market price of fresh pork reduces to $30.
a. With the aid of a pair of market-and-firm diagrams, illustrate how this would affect the equilibrium price and quantity in the fresh pork market and the output of a typical butcher of fresh pork in the short-run.
b. Suppose, for the situation in (a), the average cost of a typical butcher of fresh pork is $40, which includes $15 on buying meat from suppliers, $12 on paying rent, $8 on paying hourly wages on staff, and $5 on other costs. Explain whether a typical butcher should shut down in the short run.
a.
a. As we see in the graph, due to fall in demand, the market demand curve shifts to the left, from D1 to D2. The price falls to $30, Equilibrium quantity falls to Q2. The butcher's ATC is above price when price = $50. So he is making profits. But when price falls to $30, he is charging price lower than ATC. But still his price is above AVC.
b. Butcher's average cost = $40. His average fixed cost = $12 (rent). Average variable cost = $28 (meat+wages+other costs). When price = $30, he is covering his cost of production. So he can continue to produce. He is still making a profit of $2 per unit. It is not time yet to shut down.
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