In general, good ethical practice in conducting primary research includes many key components such as:
Select one:
a. interview-based research which includes consent forms
b. covert research
c. universal research guidelines for all business types
d. legal approval
Answer: a. interview-based research which includes consent forms
Primary research is a type of research that researcher collects by himself. This is used when topic is relatively new or no or very little secondary source such as journal, publication is available or if the target group is local in nature. In this type of research, many tools such as interview, survey, observation etc. is used.
It is good ethical practice that the participants are well informed of the purpose, any risk related to it, cost and benefit associated with their participation. The consent should be recorded by filling consent form.
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