Indeed there are many advertising campaigns that uses the celebrities. Celebrities are huge medium to to reach the the common public. The public tend to follow the celebrities ,they hear or copy their favourite celebrities , so its favorable for the campaigner to use celebrities in their advertisement.
Specially in the government campaigns celebrities fan be seen for the good cause, they work for animals , environment, dipressed strata of the society. The songs they made , or their presence just makes the advertisement make the campaign memorable. In the education fields advertisement need celebrities for the campaigns. They can manipulate students by charisma on screen.
Its important that celebrities take part in government campaigns also.
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