Sirius XM faces very little competition from other Satellite Radio firms and so has a near monopoly on this service. Why doesn’t it charge $1,000 per month for service?
A. Government regulation prevents it from doing so
B. Shareholders would not tolerate it making very high profits
C. The law of demand means that few people would pay this much and so Sirius XM would not sell many subscriptions
D. None of the above are correct
Even though Sirius XM is a near monopoly but like any other typical monopoly, it also faces a downward sloping demand curve.
This downward slope indicates that in order to increase the number of subscription to its services, Sirius XM has to lower its price. Charging a high price will result in very little demand and thus a lower revenue.
So, the application of law of demand compels the Sirius XM to refrain from charging a very high price.
Hence, the correct answer is the option (C).
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