Question

Provide and an example of an UBER tangible resource and one example of a UBER intangible resource

Answer 1

Tangible resources are physical items like buildings, machines, vehicles, etc.

Uber's tangible assets are office building and computers etc.

An intangible asset is an asset that is not physical in nature. Goodwill, brand recognition and intellectual property, such as patents, trademarks, and copyrights, are all intangible assets

Uber has a lot of intangible resources. Software and data are the biggest assets the company has. Customer profiling based on time of travel, service level, pickup, and drop off location, frequency.

Traffic congestion analytics

Technology/IP related to booking and billing.