2. Andy derives utility from two goods, potato chips (Qp) and Cola (Qc). He is currently spending all his income consuming 5 Cola and 4 bags of potato chips. The marginal utility of 5thCola is 45 and the marginal utility of the 4th potato chips is 50. If the price of potato chips is $0.75 and the price of Cola is $1.00. How would you suggest Andy to change his current consumption bundle?
Eat more potato chips and less Cola.
Drink more Cola and less potato chips.
Andy is already utility-maximized
None of the above
Answer: Eat more potato chips and less Cola.
Given:
Marginal utility of cola (MUx) = 45
Price of cola (Px) = $1.00
Marginal utility of potato chips (MUy) = 50
Price of potato chips (Py) = $0.75
Utility maximization condition:
(substitute the given values)
(45<66.67)
Andy has to consume more of potato chips and less of cola.
(When Andy consumes more and more of the same commodity, marginal utility falls)
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