1. Identify and discuss the influences of any THREE macro-environmental factors that may affect consumers in buyingan electric car.
As the world economy is growing, so the damage to the environment is also bothering us. To rectify the environmental problems vo have to go eco friendly and look forward for sustainable development. So people's intention to buy electric cars can reduce greenhouse gas effects and improves air quality and conditions. Factors of Government policies, social influences and environmental awareness promotes willingness to buy electric cars. Government policies like free Driving licence for electric vehicle users promote the use of eco-friendly cars. Social influences like age, marital status, area of living also affects buying of electric cars. And environmental awareness is also a key factor, as degradation and damage of environment is on peak. Fuel vehicles cause many damages like air pollution, which affects the ozone layer and global warming effects can also be seen.
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