1. Definition of economic costs
Andrew lives in San Diego and runs a business that sells pianos. In an average year, he receives $704,000 from selling pianos. Of this sales revenue, he must pay the manufacturer a wholesale cost of $404,000; he also pays wages and utility bills totaling $286,000. He owns his showroom; if he chooses to rent it out, he will receive $3,000 in rent per year. Assume that the value of this showroom does not depreciate over the year. Also, if Andrew does not operate this piano business, he can work as an accountant and receive an annual salary of $20,000 with no additional monetary costs. No other costs are incurred in running this piano business.
Identify each of Andrew's costs in the following table as either an implicit cost or an explicit cost of selling pianos.
Implicit Cost |
Explicit Cost |
||
---|---|---|---|
The wages and utility bills that Andrew pays | |||
The wholesale cost for the pianos that Andrew pays the manufacturer | |||
The salary Andrew could earn if he worked as an accountant | |||
The rental income Andrew could receive if he chose to rent out his showroom |
Complete the following table by determining Andrew's accounting and economic profit of his piano business.
Profit |
|
---|---|
(Dollars) |
|
Accounting Profit | |
Economic Profit |
Alternatively, the economic profit he would earn as an accountant would be
If Andrew's goal is to maximize his economic profit, he
stay in the piano business.
True or false: Andrew is earning a normal profit because his profit is negative.
False
True
Explicit cost is the real cost that has been incurred actually.
Implicit cost is the foregone income that is foregone to pursue a particular action.
The wages and the utility bill...... - explicit cost
The wholesale cost of pianos......- explicit cost
The salary Andrew could......- implicit cost
The rental income Andrew could..... - implicit cost
Accounting profit= revenue - explicit cost
= 704000 - 404000 - 286000
= 14000
Economic profit= accounting profit - implicit cost
= 14000 - 3000 - 20000
= -9000
If Andrew's goal is to maximise economic profit he SHOULD NOT stay in the piano business
False- at normal profit, economic profit is zero.
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