Consider a market with demand given by P = a−bQ, where a,b > 0. Suppose the only supplier in the market has costs given by C(Q) = mQ+F, where fixed cost is F > 0 and sunk and m is positive but small enough that the firm does not shut down.
(1) Find the monopolist’s profit-maximizing price and quantity and the monopolist’s profits.
(2) Show that the profit-maximizing monopolist produces on the elastic portion of its demand curve (in the short run).
1)
P = a - bQ (Market demand curve)
Total revenue = PQ = (a-bQ)Q
Marginal revenue
MR =
Cost function C(Q) = mQ + F where F > 0 are the fixed costs
For the profit maximizing monopolist,
(Equilibrium quantity)
Equilibrium price is found from the inverse demand curve:
And monopolist's profits
2)
Inverse demand curve: P = a - bQ
Price elasticity of demand
From our inverse demand curve, we can find that
But
Thus profit-maximizing monopolist produces on the elastic portion of its demand curve.
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