Question

Coca-Cola company

ii. Strengths: Analysis

1. List your organization's greatest strengths

iii. Weakness Analysis

1. List your organization's greatest weaknesses.

Answer 1

Strength:

The biggest strength of the coca cola company is the brand awareness. Coca-cola is one of the most recognized brands around the world. No matter where you go in the world the coca cola brand logo and its products are easily recognized by the local people. Coca-Cola is selling its product in those areas in form or other it could be its drinks or other products.

Weakness:

Foreign Currency Fluctuation: Coca-cola sell its products all over the world and a major part of their revenue comes in form of foreign currency which is subject to frequent fluctuation. A high increase in the dollar rates i.e. depreciation in the foreign currency reduces the profit Coca-Cola is earning from that country. Therefore, making a plan based on profit is very difficult as it gets influenced by many different external factors which are not under the control of the company.