Question

You are to conduct a SWOT analysis for the company and product/service. Make sure that the...

You are to conduct a SWOT analysis for the company and product/service.

Make sure that the SWOT includes an assessment of the e-marketing environment.

Identify data and information that could benefit the company and describe at least two marketing research projects to gather and analyze that data.

Analyze the specific legal and ethical issues that face the company in the e-marketing environment and provide a summary of your analysis.  

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