Question

Which of the following would be considered product differentiation of MedTronic? Sales training Quality of the...

Which of the following would be considered product differentiation of MedTronic?

Sales training

Quality of the product

Customer service

All of these answer choices

One of the barriers to selling was inertia. Inertia in this case means ___________.

the desire to change

moving quickly in the same direction

incomplete product information

all of these answer choices

Which of the following is NOT a way for salespeople todifferentiate themselves in the sales process?

Product knowledge

Superior service

Engagement

Offering discounts

Homework Answers

Answer #1

1) All the given option will be considered as product differentiation of the company Medtronic. The correct answer os all the answer choices "D". All the options given above are used by the firm to differentiate their product from the other, most importantly these are non-price differentiation.

2) Inertia in this contest is the desire to not change quickly the correct answer to this question will be "B" moving quickly in one direction.

3) the correct answer to this question is "D". Offering discount is a way to make price differentiation of the product and salesmen are hired to make a non-price differentiation in the product and they achieve that by having more product knowledge, superior service, and engagements. A discounted price is not one of the ways the salesperson differentiate themselves.

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