Why is supply more price-elastic in the long run?
The milk industry provides a good example of the difference between the short-run and long-run price elasticity of supply. The price elasticity of supply over a one-year period is about 0.10: If the price of milk increases by 20 percent and stays there for a year, the quantity of milk supplied will rise by only 2 percent. In the short run, dairy farmers can squeeze just a little more output from their existing production facilities. In the long run, dairy farmers can expand existing facilities and build new ones, so farmers are more responsive to a higher price-the supply curve is flatter and the supply elasticity is larger. The price elasticity of supply is 2.5, so the same 20 percent rise in price increases the quantity supplied by 50 percent.
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