Question

Which of the following is NOT an aspect of identifying the target audience for an advertisement?

The placement of the advertising depends on the target audience.

The Federal Communications Commission (FCC) suggests that advertising program decisions be based on market research about the target audience.

The scheduling of the advertising can depend on the target audience.

Understanding the lifestyles, attitudes, and demographics of the target market is essential.

The Federal Trade Commission (FTC) suggests that advertising program decisions be based on market research about the target audience.

Answer 1

Of all the points given in the questions, the following is NOT an aspect of identifying the target audience for an advertisement:

The Federal Communications Commission (FCC) suggests that advertising program decisions be based on market research about the target audience.

Companies identify target audience for developing effective marketing communications strategies.

FCC is an agency that works to regulate communications by radio, satellite etc. Developing marketing strategies of firms is not its concern.