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What is the 'local' and what is it relationship to the 'global' in the context of...

What is the 'local' and what is it relationship to the 'global' in the context of globalization processes. Provide examples to support your ideas--try to reach beyond the textbook. Cite all sources

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Answer #1

In the context of globalization processes:

Local is what is produced in the country and popular. For example- MRF is tyres manufacturing company in India. it is considered local. There are many international brands of tyres in India.

Example-Michelin is considered to be global.

It is possible that a local brad becomes a global by differentiating products. In this case MRF has a global reach and is getting popular worldwide.

Local and Global processes can also be used in differentiating technology. Eg. Automation in car making. If a local company is still reliant on lower levels of technology then even if it has global outreach, it will be considered as local as its production processes are not advanced.

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