Question

How does advertising benefit society? In what ways can advertising be harmful?

Answer 1

The advertisement is widely used by the businesses to boost their sales and increase revenues. However, we as the viewers are most impacted by it. Where on one hand advertisement promotes freedom of speech, it has economic benefits in terms of feedback that consumers provide help the producers to meet the needs and wants of the consumer, employment generation etc, on the other hand, there are some advertisements that may have a negative impact on the consumers. One such example is the ads that tend to set beauty standards may give complex to men and women thus making them depressed for the way they look. Ceratin ads that comply with the political scenario tends to influence peoples thinking in a certain way through the use of lucrative advertisements.