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Identify two Pinterest brand pages. Identify how they use Pinterest marketing tools described in this chapter....

Identify two Pinterest brand pages. Identify how they use Pinterest marketing tools described in this chapter. Are there some tools they are not using? What recommendations can you make for these companies to improve their Pinterest marketing campaigns?

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Answer #1

The two Pinterest brand pages are:

1. Nordstrom's page.

2. Sephora's page.

The first brand page i have visited was Nordstrom's page. From my point of viem, they aced pinterest marketing tools. They used every available feature that they described in the textbook. It was easy to navigate, easy to share with other social media platforms, easy to go to purchase links and easy to find particular product one might search for.

The second page i have visited was Sephora's page. They are also doing an excellent job on using available marketing tools on pinterest. One thing different than Nordstrom's page was Sephora's page has a lot of real customer's input such as make up selfie used the product that they purchased from Sephora. It made Sephora's page more personal and intimate with their potential customers.

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