Question

Analyze the Corporate -level strategies for Harley Davidson to determine the corporate-level strategy you think is most important to the long-term success of the firm and whether or not this is a good choice.

Answer 1

Harley Davidson produces that set of autmobiles that can be only affordable by a particular class of people where 'Differentiation Strategy' is one such a thing that plays crucial role there. In this particular approach, a firm aims to develop and market unique products for different customer segments and they actually target one class of customers. This can incur less marketing costs as ambient marketing can be done in that way. The services here are exceptional, quality inputs are given and with that all the people of that particular class fall under the target of Harley Davidson get carried away and with that, they can achieve a huge amount of success on the whole. That is the reason why this is a good choice all in all.