Suppose the candy manufacturing market is a competitive market
with the equilibrium price of $1. A typical candy manufacturing
firm in the market has a cost function of:
C = 4q3– 2q2 + q + 80.
All fixed costs are unavoidable.
a. Find MC and AVC functions of a typical firm.
b. Should a typical firm operate in the market? Determine the
profit/loss level of a typical firm.Explain your answers.
(a)
MC = dC/dq = 12q2 - 4q + 1
TVC = 4q3 – 2q2 + q, therefore
AVC = TVC/q = 4q2 - 2q + 1
(b)
Individual firms equate Price with MC, so
12q2 - 4q + 1 = 1
12q2 - 4q = 0
3q - 1 = 0 (Dividing by 4q)
3q = 1
q = 1/3 = 0.33
When q = 0.33,
AVC = (4 x 0.33 x 0.33) - (2 x 0.33) + 1 = 0.5356 - 0.66 + 1 = 0.7756
Since Price > AVC, a typical firm will operate in market.
Total revenue (R) = P x q = 1 x 0.33 = 0.33
C = 4q3 – 2q2 + q + 80 = (4 x 0.33 x 0.33 x 0.33) - (2 x 0.33 x 0.33) + 0.33 + 80 = 0.14 - 0.22 + 0.33 + 80 = 80.25
Profit = R - C = 0.33 - 80.25 = - 79.92 (A loss of 79.92)
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