Question

True or False

_____ 1. The producer is not engaging is international marketing in any real sense with indirect exporting.

_____ 2. The nature of wholesaling in a country tends to vary with its level of economic development.

_____ 3. Promotion is the most culture bound of the marketing activities the firm engages in.

Answer 1

1)True...... because, With indirect exporting, firms are not engaging in international marketing in any real sense. Its products are carried abroad by other intermediaries. These intermediaries then sells the goods to the international market and takes on the responsibility of organizing paperwork and permits, organizing shipping and arranging marketing etc.

2)True..... because, Wholesaling includes all activities required to sell goods or services to other firms, either for resale or for business use, usually in bulk quantities and at lower-than-retail prices. In less-developed countries, wholesalers are often the sole or primary means of trade; they are the main elements in the distribution systems of many countries in Latin America, East Asia, and Africa; which is not the case with developed countries.

3)True.....