“Because a monopoly is the only source of supply, consumers are entirely at its mercy. There is no limit to the price the monopoly can charge.” Evaluate this statement.
Incorrect. Note that a monopoly does not face a perfectly
inelastic demand but a demand curve that
slopes down. This is indicative of the fact that in order to sell
more monopoly has to reduce its price. It
is true that it can charge a high price but not so much so that it
looses out on sales. Consumers will
never buy if the price exceeds their willingness to pay. This WTP
binds the monopolist as well. Hence
the limit to the price the monopoly can charge is imposed by WTP by
the consumers and its own goal
of profit maximization.
Get Answers For Free
Most questions answered within 1 hours.