1. How does a firm access accurate information through primary sources?
2.What factors influence the global industrial buyer?'
3. How do ethics differ in multinational companies versus pure domestic U.S. companies?
4.MNEs try to maximize profits. How do MNEs attempt to maximize profits and minimize profit volatility/risk at the same time?
1) A primary source provides direct or first hand information directly collection from the field required rather than collection of data from others who have already collected from a primary source . While collecting information through primary sources proper care should be taken . This helps to eliminate discripancy in data . Firstly , to access accurate information themethodology of collection should be unbiased . The right target group should be chosen . Proper questionnaire should be prepared if required . The source of information should be authentic . The data should be collected by the process of multiple sampling to reduce bias .
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