Question

Is the 'me" or 'selfie" generation driving more personalized consumer experiences? List some examples.

Answer 1

Most people view Millennials as a generation that is tech-savvy, tolerant, entitled, and narcissistic. Seventy percent of this cohort will check their phones every hour.
As a grouping, Millennials are more likely to live at home with their parents into their 20s and 30s, tend to be less religious, and are more focused on their career than family.

Society knows them as the “me” or “selfie” unit but this behavior transcends a label within a generation. People of all generational ages are posting pictures of themselves and their family on social media. While most healthcare organizations think of this generation with negative attributes, a broader look is warranted.