1. For the demand equation P = 36 - 2Q, what Price will maximize total revenue?
2. If TC = 40 + 6Q TC=40+6Q and E_P = −3 EP=−3 what is the optimal price to be charged?
Q1
the total revenue is maximized when marginal revenue is zero
marginal revenue is the change in total revenue and it a change in function found by differentiation
TR=P*Q=36Q-2Q^2
MR=dTR/dQ=36-4Q=0
4Q=36
Q=9
P=36-2*9=18units
the total revenue is maximum when P=$18
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Q2
A marginal cost is a change in total cost and a change in function found by differentiation
MC=dTC/dQ=6
P=MC/(1+(1/E))
P=price
MC=marginal cost
E=elastcity
P=6/(1+(1/(-3)))
=$9
the optimum price is $9.
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