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What are the disadvantages of 'Crowdsourcing' for a company to get marketing ideas?

What are the disadvantages of 'Crowdsourcing' for a company to get marketing ideas?

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Answer #1

Crowdsourcing involves obtaining work , information or opinion from large group of people who submit their data via internet.

Disadvantage of crowdsourcing

1.lack of confidentiality - there is no confidentiality of data.

2.Poor quality entries - crowdsourcing doesn't know much about industries and don't take time to learn about it.

3.Popularity mislead - The number of votes received by an idea has nothing to do with whether or not the target market will find it appealing.

4.Missing the best talent-best talent is missed under crowdsourcing.

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