Question

Explain the difference between Discounts and Allowances with respect to being different pricing strategies. Do you...

Explain the difference between Discounts and Allowances with respect to being different pricing strategies.

Do you believe a Discount is more effective than an Allowance - with which product do you think this is effective and why? Or if you believe an Allowance is more effective; then identify a product and why the Allowance would be more effective a pricing strategy to use than Discounts.

****This is a marketing class****

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Answer #1

Discount is the reduction in full price due to either a sale or a promotion where as allowance is also a reduction in price but generally because the goods are faulty or not fit for the purpose

Discount is effective in the case of goods bought directly from retail shops where as allowance is effective in the case of goods bought through online platform

For example:If you bought a pair of shoes from online and it is delivered but not as shown in the picture.Then you would be entitled to receive refund or a reduction . This is a form of allowance

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