Question

Most of these pressures manifest themselves by turning the media into a tool for deception and...

Most of these pressures manifest themselves by turning the media into a tool for deception and manipulation through the use of different tricks and techniques. Identify at least one such technique and explain it in the light of relevant examples. in media studies

Homework Answers

Answer #1

Advertising is one such technique.Advertising is the technique of attracting public attention through paid announcement for services and products..This is done by businesses when they wish to sell their product through television advertisement during breaks and mobile applications .  Advertisements are not only found in social medi abut also in magazines , newspapers etc to influence people. They are made not only to sell products and services but also to change  public opinion.Eg Good advertisements prompt consumers to purchase the product but certain advertisements mislead the consumers by playing through their emotions.

Know the answer?
Your Answer:

Post as a guest

Your Name:

What's your source?

Earn Coins

Coins can be redeemed for fabulous gifts.

Not the answer you're looking for?
Ask your own homework help question
Similar Questions
Nokia Actively Uses Social Media to Communicate Apply the knowledge of Management presented in this chapter...
Nokia Actively Uses Social Media to Communicate Apply the knowledge of Management presented in this chapter to the following case. Applying this knowledge should enable you to have a better understanding of how Nokia uses social media to its advantage. Read the case below and answer the questions on the right. Nokia is a Finnish multinational communications and information technology company. It was founded in 1865. In 2015, the company had 114,256 employees and four business groups: Nokia Networks, Nokia...
The traditional communication process has undergone a transformation, evolving from a one-to-many structure to many-to-many. This...
The traditional communication process has undergone a transformation, evolving from a one-to-many structure to many-to-many. This evolution was made possible by the emergence of the Internet as a medium, which changed the way companies connect with their consumers (Hoffman & Novak, 1996), and opening space for new behaviors based on interactions and experiences (Lamberton & Stephen, 2016). This change has even generated a questioning about the future of traditional advertising (Kumar & Gupta, 2016; Schultz, 2016) since companies must deal...
Research is an integral part of all professional fields. Designing a research study can be a...
Research is an integral part of all professional fields. Designing a research study can be a complicated task that can be simplified if the appropriate techniques can be identified. This assignment will give you the opportunity to design an experiment, including finding relevant prior research, determining the appropriate sample, data analysis techniques, and discuss the results you hope to see. Working from the topic chosen earlier in the topic selection, you will be designing your own statistical study. In a...
The Fraud Triangle LO 5-2 Explain the components of the Fraud Triangle. Donald R. Cressey, a...
The Fraud Triangle LO 5-2 Explain the components of the Fraud Triangle. Donald R. Cressey, a noted criminologist, is mostly credited with coming up with the concept of a Fraud Triangle. Albrecht points out that, while researching his doctoral thesis in the 1950s, Cressey developed a hypothesis of why people commit fraud. He found that trusted persons become trust violators when they conceive of themselves as having a financial problem that is nonsharable, are aware that this problem can be...
1.    Observations are all of the following, as an assessment technique, except a.    completed in informal...
1.    Observations are all of the following, as an assessment technique, except a.    completed in informal and formal (e.g., laboratory) settings b.    useful in providing information that may not be obtained through other assessment techniques c.    difficult to complete under some circumstances d.    useless in providing information that is of clinical relevance 2.    The MMPI-2 is what? a.    an IQ test b.    a projective test c.    an objective test d.    a blood test                            ...
Review the sample student paper (the one bellow) about television affects peoples' perception of society. Was...
Review the sample student paper (the one bellow) about television affects peoples' perception of society. Was her hypothesis supported? Were the findings of her study similar to or different than previous research studies on her topic? Did she explain why? What were the limitations that she identified in her study? Explain why these are considered limitations in her study. Student Paper sample(some parts) There has been a lot of research done on the different effects that television can have on...
What strategy would you recommend for Dove (1) in responding (or in not responding) to consumers...
What strategy would you recommend for Dove (1) in responding (or in not responding) to consumers and (2) going forward (or not going forward) with the campaign? If they were to go forward with this campaign, should Dove revise its Real Beauty message and if, so, how? The Dove Real Beauty Campaign In 2004, with sales at approximately $2.5 billion, Dove saw an opportunity to tap into women’s self-perceptions of beauty to address female insecurities while building a connection between...
      MK Restaurant: Branding of Thai-Style Hotpot The restaurant industry is one of the most...
      MK Restaurant: Branding of Thai-Style Hotpot The restaurant industry is one of the most competitive in Thailand. With a large number of players ranging from restaurants in five-star hotels, global fast-food chains to small stalls along the streets and everything in between, the Thais are spoiled for choice. In addition, as the world becomes globalized, consumers are familiar with international dishes and would not hesitate to try new offerings from the other side of the globe. As a...
1. Should content providers and advertisers panic because of ad blocking technology, or will consumers figure...
1. Should content providers and advertisers panic because of ad blocking technology, or will consumers figure out that the internet will collapse without advertising revenue? With the rise of Adblockers becoming more significant in everyday use content providers are understandably going to become panicked. From the webpage ‘Native Advertising Institute they explain just how much the use of Adblockers has increased. “eMarketer predicts 1 of every 3 Internet users will use ad blockers by 2017, more than twice the 15%...
How can social comparison theory be used to interpret the success of Dove’s early Real Beauty...
How can social comparison theory be used to interpret the success of Dove’s early Real Beauty campaign? Dove’s Advertising Campaign Highs and Lows: From Real Beauty to Real Success to Real Controversy In 2017, Jennifer Bremner, brand director of skin cleansing at Unilever, had highly valued the Dove brand’s success. Over the previous decade, Dove (best known for its skin cleanser products such as body wash and moisturizer bars) had received multiple prestigious awards for its branding and positioning accomplishments....
ADVERTISEMENT
Need Online Homework Help?

Get Answers For Free
Most questions answered within 1 hours.

Ask a Question
ADVERTISEMENT