Problems 1-6 are based on the following information: A company sells PC software whose price is determined by p = 200 - 5Q, where Q is the quantity purchased per day. It has fixed costs of $100 per day and variable costs of $10 per unit sold.
Price = __________ at the profit-maximizing quantity.
A. |
$2025 |
|
B. |
$1705 |
|
C. |
$290 |
|
D. |
$105 |
|
E. |
$2995 |
Profit is maximized where marginal revenue and marginal cost both are equal.
Marginal cost = Change in variable cost / change in quantity
Variable cost is $10 per unit that means change in variable cost will be constant at $10
Hence marginal cost will be equal to $10
Marginal revenue can be calculated from the demand curve by doubling the coefficient of Q
Demand Function
p = 200 - 5Q
Marginal Revenue
p = 200 - 10Q
Equating MR and MC
200 - 10Q = 10
10Q = 200 - 10
Q = 190 / 10
Q = 19
Hence the profit-maximizing quantity is 19 units
To find the profit-maximizing price we will use this quantity in demand function
p = 200 - 5(19)
p = 200 - 95
p = 105
Hence the profit-maximizing price is $105
Option D is correct
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