Please match each factor in adoption of a new product or service to the best match for that factor.
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Relative Advantage : Relative advantage is said to occur when a firm adopts any product or service relative to another product or a service based on its superiority and ease of use.
B. Is it ten times better?
Compatibility : Compatibility refers to a product's ability to adjust in any environment.
A. Will my new software work on my current software and hardware platform?
Complexity : The difficulty faced by firms in adoption of a certain Product or innovation.
E. Am i going to have to retrain all of my employees?
Triability : It refers to the degree of testing a certain product or innovation before it can be adopted.
D. Can we give this a try without having to invest too much time and money?
Observability : It refers to the results that will be observable after the final adoption of a product or innovation.
C. Will we be able to see a real change in the results?
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