Question

Please match each factor in adoption of a new product or service to the best match...

Please match each factor in adoption of a new product or service to the best match for that factor.

Relative advantage

Compatibility

Complexity

Trialability

Observability.

A.

Will my new software work on my current software and hardware platform?

B.

Is it ten times better.?

C.

Will we be able to see a real change in the results?

D.

Can we give this a try without having to invest too much time and money?

E.

Am I going to have to retrain all of my employees?

Homework Answers

Answer #1

Relative Advantage : Relative advantage is said to occur when a firm adopts any product or service relative to another product or a service based on its superiority and ease of use.

B. Is it ten times better?

Compatibility : Compatibility refers to a product's ability to adjust in any environment.

A. Will my new software work on my current software and hardware platform?

Complexity : The difficulty faced by firms in adoption of a certain Product or innovation.

E. Am i going to have to retrain all of my employees?

Triability : It refers to the degree of testing a certain product or innovation before it can be adopted.

D. Can we give this a try without having to invest too much time and money?

Observability : It refers to the results that will be observable after the final adoption of a product or innovation.

C. Will we be able to see a real change in the results?

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