Question

I need information about ebay current stratgy? please put the references

I need information about ebay current stratgy?

please put the references

Homework Answers

Answer #1

ebayCEO, Devin Wenig

eBay’s core business was as an online auction house for hard to find items and antiques, used clothing and cars. But in the past five years, the company has emphasized selling new products like electronics and car parts at a fixed price.

But eBay is running up against e-commerce juggernaut Amazon with its current strategy. The challenge is to give shoppers a reason to go to eBay first.

“The brilliance of eBay’s model is its greatest challenge,” Wenig said. “It’s a friction free marketplace, which means sellers can sell anything they want, and that makes it complicated.”

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