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If you were giving advice to a business on using social media, what would you list...

If you were giving advice to a business on using social media, what would you list as advantages and disadvantages

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Answer #1

The Advantages of using social media in business for marketing purposes are :

1. It helps in better analysis of customer data.

2. It helps to increase the awareness about the brands available

3. It helps to analyse customer requirements and also satisfies their needs according to their requirements

4. It provides the goods to be cost effective to customers by analysing competition among brands

The disadvantages of using social media in business for marketing purposes are :

1. The returns on social media investment and campaign are slow

2. There is a risk of negative information broadcast

3. Competitors are exposed to business strategy

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