Question

Why might a company in CCEP’s position choose the build capabilities approach in this case (rather...

  1. Why might a company in CCEP’s position choose the build capabilities approach in this case (rather than to buy capabilities)? Cite data from the case materials and from this unit’s lectures.
  2. What are the opportunities for the CIO given the build decision?
  3. What are the challenges for the CIO?
Engineering   Computer-Science   
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Answer #1

CIO is a most Senior Technology Executive(Chief Information Officer) inside an organisation.

It is the CIO's job to innovate, collaborate, balance the IT budget and motivate IT staff.

Challenges for the CIO in the organisation:

Increase productivity with outsourcing. Keep updates of markets for upcoming opportunities.

Mastery at establishing strategic service provider partnership

Assessing current process and recommending software updates and directing executive team.

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