Question

The Apex Television Company has to decide on the number of 65″ and 55″ sets to...

The Apex Television Company has to decide on the number of 65″ and 55″ sets to be produced at one of its factories. Market research indicates that at most 280 of the 65″ sets and 70 of the 55″ sets can be sold per month. The maximum number of work-hours available is 3,500 per month. A 65″ set requires 20 work-hours and a 55″ set requires 10 work-hours. Each 65″ set sold produces a profit of $270 and each 55″ set produces a profit of $180. A wholesaler has agreed to purchase all the television sets produced if the numbers do not exceed the maxima indicated by the market research.
a. Formulate and solve a linear programming model for this problem on a spreadsheet.

b. Formulate this same model algebraically.

c. Use the graphical method to solve this model.

please put solver steps

Homework Answers

Answer #1

A) Formulation of the LPP in Spreadsheet :

The required table is :

On the spreadsheet, use the formula "Sumproduct" as shown for D6,D7, D8 and D11.

Now set B3, B4 to 0.

Then use "Solver" to optimze :

Step1 : Go to "Data" and click on "solver" and set the objective parameters.

Step 2 : Set objectives, select the cell for the total profit i.e D11 here.

Step 3 : The objective is to Maximaize, so choose "Max"

Step 3 : For "Changing variable cells" choose the cells B3 and C3 as we need to solve for these 2 values and hence we have choosen them to zero before running the colver.

Step 4 : For "Subject to constraints" , click on the "add" option in the right and choose the requied cells.

Step 5 : Finally Click on "Solve".

Then we will get the solution as below:

65" 55"
Number to make 140 70
Required Input Used Available
Max Limit 1 0 140 <= 280
0 1 70 <= 70
Work Hours 20 10 3500 <= 3500
Total Profit
Unit Profit 270 180 50400

Therefore we get the maximum profit as $ 50400.

B) Formulation of the LPP algebraically :

Let  the number of 65″ sets to be produced = x

Let  the number of 55″ sets to be produced = y

The constraints are:

Given, that at most 280 of the 65″ sets can be sold per month i.e.

and  at most 70 of the 55″ sets can be sold per month i.e

A 65″ set requires 20 work-hours and a 55″ set requires 10 work-hours, while maximum number of work-hours available is 3,500 per month.

i.e.

The objective function is:

The profit is to be maximized and each 65″ set sold produces a profit of $270 and each 55″ set produces a profit of $180.

i.e.

The required LPP is:

C) Solving Graphically :

We get the following graph with the feasible region shaded:

Now to maximize the objective function, find the functional value at the corner points:

Therefore the maximum profit is $ 50400 , which is obtained for producing 140 set of 65" and 70 sets of 55".

This is same as spreadsheet solver.

Know the answer?
Your Answer:

Post as a guest

Your Name:

What's your source?

Earn Coins

Coins can be redeemed for fabulous gifts.

Not the answer you're looking for?
Ask your own homework help question
Similar Questions
A company produces a certain product and has the capacity to produce 100 units per month...
A company produces a certain product and has the capacity to produce 100 units per month in regular time, and an additional 15 units per month in overtime. The production cost of the product varies by month due to changes in the material costs over time. The quantities of the product to be delivered over the next six months have already been set. The delivery requirements and production costs are given in the following table: Month 1 2 3 4...
Project Details The Acme Gadget Company designs and manufactures consumer gadgets. Last year, Acme began development...
Project Details The Acme Gadget Company designs and manufactures consumer gadgets. Last year, Acme began development of three prototype gadgets with the intention of bringing all three to market. However, a recent downturn in the economy has forced Acme to reconsider due to decreased consumer demand that is projected to remain low for 2-3 years. As such, Acme will bring only one of the prototypes to market. They’ve hired a consulting firm to advise which prototype to bring to market....
Four Case Studies on Corporate Social Responsibility: Do Conflict Affect a Company's Corporate Social Responsibility: Apple...
Four Case Studies on Corporate Social Responsibility: Do Conflict Affect a Company's Corporate Social Responsibility: Apple Inc. Apple’s profile Apple Inc. (hereafter Apple) was established in 1977 and is registered on the NASDAQ Global Select Market exchange. According to its Form 10-K ‘Apple designs, manufactures and markets mobile communications, media devices, personal computers and portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications’. Its products are sold through...
INTRO NewForm IT is a seven-year-old IT consulting company founded in 2012 that provides services to...
INTRO NewForm IT is a seven-year-old IT consulting company founded in 2012 that provides services to small businesses in their local and regional area. NewForm employs 83 people, 61 of whom are IT professionals/ consultants. NewForm is struggling financially; it has not met its revenue projections in the last five quarters. NewForm has suffered excessive leadership turnover in the past three years. The original founders sold NewForm in 2015; one of them, James Stanton, remained on as CHRO but sold...
INTRO NewForm IT is a seven-year-old IT consulting company founded in 2012 that provides services to...
INTRO NewForm IT is a seven-year-old IT consulting company founded in 2012 that provides services to small businesses in their local and regional area. NewForm employs 83 people, 61 of whom are IT professionals/ consultants. NewForm is struggling financially; it has not met its revenue projections in the last five quarters. NewForm has suffered excessive leadership turnover in the past three years. The original founders sold NewForm in 2015; one of them, James Stanton, remained on as CHRO but sold...
Sign In INNOVATION Deep Change: How Operational Innovation Can Transform Your Company by Michael Hammer From...
Sign In INNOVATION Deep Change: How Operational Innovation Can Transform Your Company by Michael Hammer From the April 2004 Issue Save Share 8.95 In 1991, Progressive Insurance, an automobile insurer based in Mayfield Village, Ohio, had approximately $1.3 billion in sales. By 2002, that figure had grown to $9.5 billion. What fashionable strategies did Progressive employ to achieve sevenfold growth in just over a decade? Was it positioned in a high-growth industry? Hardly. Auto insurance is a mature, 100-year-old industry...
Mattel Responds to Ethical Challenges Business Ethics This case was written by Debbie Thorne, John Fraedrich,...
Mattel Responds to Ethical Challenges Business Ethics This case was written by Debbie Thorne, John Fraedrich, O. C. Ferrell, and Jennifer Jackson, with the editorial assistance of Jennifer Sawayda. This case was developed for classroom discussion rather than to illustrate either effective or ineffective handling of an administrative, ethical, or legal discussion by management. All sources used for this case were obtained through publicly available material. Mattel, Inc. is a world leader in the design, manufacture, and marketing of family...
Please answer the following Case analysis questions 1-How is New Balance performing compared to its primary...
Please answer the following Case analysis questions 1-How is New Balance performing compared to its primary rivals? How will the acquisition of Reebok by Adidas impact the structure of the athletic shoe industry? Is this likely to be favorable or unfavorable for New Balance? 2- What issues does New Balance management need to address? 3-What recommendations would you make to New Balance Management? What does New Balance need to do to continue to be successful? Should management continue to invest...
Using the model proposed by Lafley and Charan, analyze how Apigee was able to drive innovation....
Using the model proposed by Lafley and Charan, analyze how Apigee was able to drive innovation. case:    W17400 APIGEE: PEOPLE MANAGEMENT PRACTICES AND THE CHALLENGE OF GROWTH Ranjeet Nambudiri, S. Ramnarayan, and Catherine Xavier wrote this case solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors may have disguised certain names and other identifying information to protect confidentiality. This publication may not be...