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List of Sony Electronics major products Sony Major competitors Barriers to entry and exit the industry...

List of Sony Electronics major products

Sony Major competitors

Barriers to entry and exit the industry for Sony

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Answer #1

Major Products:

  • Televisions
  • Home Theatre & Soundbars
  • Headphones
  • Wireless speakers
  • Camara Lenses
  • speakers

Major competitors:( I considered 3 competitors in electronic products)

  • Samsung
  • LG
  • Panasonic

Barriers to entry and exit the industry for Sony:

  • To all sony products have perfect substitutes.
  • Rivalry among existing competitors(Number of equally balanced competitors).
  • Short product life cycle.
  • Other competitors are switching their cost to retain customers for long time.
  • It is very challenging to develop a new technology.

Sony has a large market share in personal consumption products, it is also giving tough competition to small firms with with their ownership and patents. These kind of companies can achieve sales through non price competition.

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