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Here are results of purchase intent from a new product concept test for a new barbeque...

Here are results of purchase intent from a new product concept test for a new barbeque sauce. Assuming the market is 30000 people or units, and people buy the product 3 times a year, please develop a forecast if the product is $7.99 at retail; what if its $5.99? How many more units must they sell at $5.99 to get the same revenue/sales resulting from the 7.99 price? What if the market is 1,000,000- what is the new forecast? Use the formula under the project in content to determine these answers. SHOW THE FORMULA CALCULATIONS OR PROVIDE THE EXCEL SPREAD SHEET. DO INDIVIDUALLY DEFINITLEY WILL BUY: 20% PROBABLY WILL BUY: 30%

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