Question

Revenue: $500,000 Pants: $250,000 Packaging: $1,000 Advertising: $500 Rent: $1,000 Depreciation: $25 Assume the company wants...

Revenue: $500,000 Pants: $250,000 Packaging: $1,000 Advertising: $500 Rent: $1,000 Depreciation: $25 Assume the company wants to launch a “Spring Fling” promotion, where she would discount her pants by 10%. How many more pants would she have to sell to justify this promotion?

A. 25.13% more pants

B. 20.08% more pants

C. None of the above, but I could calculate this with the information I am given.

D. None of the above, I cannot calculate this with the information I am given.

Homework Answers

Answer #1

A. 25.13% more pants

Before promotion After Promotion Adding 25.13% to figures after promotion
Revenue 500000 450000 563085
Less: Cost of pants Variable 250000 250000 312825
Less: Packaging Variable 1000 1000 1251.3
Less: Advertising Fixed 500 500 500
Less: Rent Fixed 1000 1000 1000
Less: Depreciation Variable 25 25 31.2825
Equals Net Income 247475 197475 247477.4175
Advertising expenses have been assumed to be fixed
Rent is fixed expense
Depreciatin has been assumed to be variable as per the units of production

The promotion is justified when 25.13 more pants are sold as the net income from both becomes the same.

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