Question

FIT manufactures wearable fitness devices. FIT devices include special features to be distinct from its competitors with several special features including comfortable attachments, a heart rate monitor and clear displays. FIT is generally regarded as providing superior fitness devices. Provide the Balanced Scorecard “Perspective” and a “Measure” that aligns with FIT’s strategy. The Objective is given, provide the corresponsding BSC Perspective and a Measure that aligns with the Perspective and Objective. Perspective Objective Measure _______________________ Increase Customer Satisfaction _______________________

Answer 1

Solution :	Balance scorecard that aligns with FIT's strategy.
	Financial Perspective		Customer Perspective
	Objective (Goals)	Measures		Objective (Goals)	Measures
	(1) Prosper	Increase market share and ROI		(1)Preferred supply	special features of FIT device
				(2) Customer partnership	comfortable attachments
	Internal Business prospective		Innovation and learning perspective
	Objective (Goals)	Measures		Objective (Goals)	Measures
	(1) Technology capability	FIT devices distinct from its competitors		(1) Technology leadership	lower Time to develop the next generation of product
	(2)Design Productivity	Engineering efficiency