Question

A balanced scorecard shows measures of performance as they related to areas of performance. Which of...

A balanced scorecard shows measures of performance as they related to areas of performance. Which of the following is a measure of performance of customer value?

Gross margin ratio.

Retention of existing customers.

Hours of job related training.

Process cycle time.

Homework Answers

Answer #1
Retention of existing customers is a measure of performance of customer value.
Ensuring Customer satisfaction, maintaining customer loyalty relate to customer values and are part of Customer perspective of balanced scorecard
Gross margin ratio is a part of Financial perspective.
Process cycle time is a part of Internal business process perspective.
Hours of job related training is a part of learning and growth perspective.
Option B Retention of existing customers is correct
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