How do managers go about making segment product line elimination decisions?
Decisions for eliminating product line segment :
If the product line is not profitable
If risk and rewards cant be identifiable with distinguishment
Decrease in total contribution margin is is lesser than decrease in fixed cost
If product shows decline in its market which cannot be reinstated that is permanent fall
If more fixed costs can be avoidable from discontinuing the segment
Such discontinuance of segment should not have adverse effect on other segments
Through trend analysis and budgeted financial statements of respective segments
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