The Cole Co.’s selling price per unit is $67 and the variable expense ratio is 66%. An increase in one dollar of sales will:
increase contribution margin by $0.34.
increase contribution margin by $1.00.
decrease fixed costs by $0.34.
increase fixed costs by $0.66.
Contribution is calculated as Selling price - variable cost.
Variable expense ratio = 66% of selling price
66% of 67 = 44.22
variable cost = $44.22
Contribution margin = 67 - 44.22
= $22.78
If one dollar increases in sales then the contribution margin will be
First calculate variable cost which is 66% of 68 (1 dollar increase) = 44.88
Contribution = 68 - 44.88
= $23.12
Difference between both contribution is
23.12 - 22.78 = 0.34
Thus option A increase contribution margin by 0.34 is correct answer.
Option B is wrong because contribution increased by 0.34 and not by 1.00
Option C is wrong because no fixed cost mentioned
Option D is wrong because no fixed cost mentioned
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