A theory about how to gain a competitive advantage defined as creating more economic value than one's competitors.
A. Cost Driver Analysis
B. Strategic Positioning
C. Life Cycle Costing
D. Value Chain Management
Solution:-
1. A theory about how to gain a competitive advantage defined as creating more economic value than one's competitors:-
B. Strategic Positioning.
Explanation:-
Strategic positioning is about how to gain a competitive advantage defined as creating more economic value than one;'s competitors. Strategic positioning is concerned with the way in which a business as a whole distinguishes itself in a valuable way from its competitors and delivers value to specific customer segments.
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