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Suggest useful ways to segment the market for household detergents

Suggest useful ways to segment the market for household detergents

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Upto my opinion the best way to segment the market for household detergent is demographics.Here,the reason is in most of the houses the women does the laundry work.Here, the manufacturer must targets wife or mother's will be more beneficial.Along with them,Young boys and girls must also be targeted because those are the ones who move away from houses for study or job related purposes and do the laundry job.Hence,the marketers must keep them in the mind while preparing the advertisements for household detergents as they will be the persons who uses the household detergent and needed to be attracted.

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