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Harvard University Professor of Education Sarah McGinty believes that power language differs from company to company...

Harvard University Professor of Education Sarah McGinty believes that power language differs from company to company and that it is linked to the corporate culture. Do you agree, or do you believe that people express themselves in similar ways no matter where they are? Why or why not?

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It turns out the idea was a bit off base – in reality, subtle differences in the makeup of the words we use have enormous influence over the way we actually perceive the world. This includes our conceptions of direction, power, agency and even gender.

Corporate leaders must realise that the power of language can either be utilised as an opportunity for creative motivation and talent attraction, or just as easily turn into an ideological roadblock that hinders growth and success. In other words, they must choose their words wisely.

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