Infinity Designs, an interior design company, has experienced a drop in business due to an increase in interest rates and a corresponding slowdown in remodeling projects. To stimulate business, the company is considering exhibiting at the Home and Garden Expo. The exhibit will cost the company $12,000 for space. At the show, Infinity Designs will present a slide show on a PC, pass out brochures that are printed previously, (the company printed more than needed), and show its portfolio of previous | |||||||
jobs. | |||||||
The company estimates that revenue will increase by $36,000 over the next year as a result of the exhibit. For the previous year, profit was as follows: | |||||||
Revenue | $201,000 | ||||||
Less: | |||||||
Design supplies (variable cost) | $15,000 | ||||||
Salary of Samantha Spade (owner) | 80,000 | ||||||
Salary of Kim Bridesdale (full time employee) | 55,000 | ||||||
Rent | 18,000 | ||||||
Utilities | 6,000 | ||||||
Depreciation of office equipment | 3,600 | ||||||
Printing of advertising materials | 700 | ||||||
Advertising in Middleton Journal | 2,500 | ||||||
Travel expenses other than depreciation of autos (variable cost) | $2,000 | ||||||
Depreciation of company cars | 9,000 | ||||||
Required: | |||||||
Calculate the impact of the exhibit on company profit. |
Answer | ||||
Amount in $ | ||||
Revenue | 201000.00 | |||
Less : Expenses | ||||
Design supplies | 15000.00 | Relavant | ||
Salary to owner | 0.00 | Not relevant, paid not for exibhition pupose. | ||
salary to employee[ full time] | 0.00 | Not relevant, paid not for exibhition pupose. | ||
Rent | 12000.00 | only the rent for exibhition relavant. | ||
Utilities | 6000.00 | Relavant | ||
Depreciation office equipments | 0.00 | Not relevant, met not for exibhition pupose. | ||
Printing advertising materials | 0.00 | already printed, Not relavant. | ||
Advertising in journal | 2500.00 | Relavant | ||
Travel expenses | 2000.00 | Relavant | ||
Depreciation company cars | 0.00 | Not relevant, met not for exibhition pupose. | ||
Net income form Exibhition | 163500.00 | |||
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