Question

Judy's Pies sells an average of $12,100 of pies each month without advertising. In July, while...

Judy's Pies sells an average of $12,100 of pies each month without advertising. In July, while running an online ad campaign that cost $ 500, the store sells $14,635 worth of pies. No other promotions were offered during July, but a 10% discount was offered in August. What is Judy's Pies ad campaign lift %?

A. 32%

B. 18%

C. 21%

D. 25%

Homework Answers

Answer #1

Average sales without advertising = $12,100

Advertisement cost = $500

Sales after advertising = $14,635

Increase in sales after advertising = Sales after advertising- Average sales without advertising =

= 14,635-12,100

= $2,535

Increase in sales percentage = Increase in sales after advertising/Average sales without advertising

= 2,535/12,100

= 21%

Judy's Pies ad campaign lift 21%.

Correct option is C.

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