First, qualitative research takes us beyond a narrow and
functionalist view of the management accounting phenomenon, which
we call here the textbook view.
Second, qualitative research protects us against a scientific
imperialism that reduces management accounting to an issue of mere
economic choice; this we call the economics view. Third,
qualitative research critically scrutinizes normative prescriptions
for
improving management accounting, which can be labeled the
consultancy view.
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