Question

This form of compensation involves either an hourly rate of payment or a lump-sum amount. commission-based...

This form of compensation involves either an hourly rate of payment or a lump-sum amount.

commission-based

mark-up charges

fee system

pay-for-results

Homework Answers

Answer #1

Solution: fee system

Explanation: The fee system is compensated by time frame such as hourly rates, or by project. The system is most likely used by attorneys or consultants, whereby the agency and advertiser agree on an hourly rate for different services provided.

The commission-based is when commissions are received nearly 15% of total amount billed and 16% for outdoor media; mark-up charges is compensated by the cost of production plus fixed percentage; pay-for-results is a fee based on the achievement of agreed-on targets.

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