Question

1. Describe the two factors that make social, local, and mobile marketing different from traditional online marketing.

Answer 1

Marketing have been very important for the sale of any product from the past times. Without marketing the sale of products cannot be increased so marketing plays a very important role and its use is very necessary for every organisation in promotion of their products.

The two factors that make social, local and mobile marketing different from traditional online marketing are :-

• Traditional online marketing haven't been much effective as they were done for public at large, direct interaction with customers was not possible where as social, local and mobile marketing these days create a direct contact and offers a high level of engagement and interaction with customers.
• Traditional online marketing have now been outdated as this type of marketing we have been exposed to and also it is a conventional mode of marketing which uses traditional ads we encounter on daily basis whereas today's technology have grown and social, local and mobile marketing affects the customers in new ways and attracts them with interactive offers.