The gross margin ratio: 1- Is also called the net profit ratio. 2- Indicates the percent of sales revenue remaining after covering the cost of the goods sold. 3- Is also called the profit margin. 4- Is a measure of liquidity and should exceed 2.0 to be acceptable. 5- Should be greater than 1 for merchandising companies.
Solution: | ||||
Answer is 2- Indicates the percent of sales revenue remaining after covering the cost of the goods sold | ||||
Working Notes: | ||||
Gross margin ratio = Gross margin/sales = (sales - cost of goods sold)/sales | ||||
The gross margin ratio indicates the percent of sales revenue remaining after covering the cost of the goods sold | ||||
Net profit ratio = net profit/sales is not equal to gross margin ratio | ||||
Profit margin is net profit ratio | ||||
Is not liquidity measure, current ratio, quick ratio , cash ratio are example of Liquidity ratios | ||||
gross margin ratio cannot be more than 1 as gross margin is part of sales and gross margin ratio = gross margin /sales so it cannot be greater than 1 | ||||
Please feel free to ask if anything about above solution in comment section of the question. |
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